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Search Engine Optimization Methodology

Web Site Audit
An analysis of factors on the website, that tends to either positively affect or adversely influence the search engine listing of the website. The objective of the audit is to enable us into identifying how your site can be optimised and where changes, if any, need to be made. The factors we consider are mentioned beneath:

Outside Factors (Factors that are visible to the eyes of a surfer)
  1. Splash Pages
  2. Link Structure
  3. JavaScript
  4. Site Map
  5. Design Aesthetics
  6. Design Consistency
  7. Load Speed
  8. Frames
  9. Multimedia
  10. Keywords in Content

Page Related Factors (Those that are seen by the search engine spiders in the html code of the site)

  1. Splash Pages
  2. Dynamic Content
  3. Alt Tags
  4. Title Tags
  5. Keyword Tags
  6. Description Tags

Consultation
Based on the website audit, we will identify the factors on your site that need to be modified.

Keyword Identification & Meta Tags Composition

Website Optimization
Based on the stages 1 (website audit) and 2 (Consultation) we optimise a website such that it be readily indexed by search engines and directories.

Submissions to Search Engines & Directories
We submit your web site optimized with keyword Meta tags individually to the top search engines, directories, portals, vortals, business sites, regional and your website-specific websites.

Link Popularity Building Advice & Consultation